Episode 8, Season 2

How E.A. Aymar Networked His Way to Media Coverage

All month, we’ve heard from the experts about how to secure media coverage for your book. You’ve learned how to craft a pitch, find the right podcasts, work with editors and build relationships.

Today’s guest, E. A. Aymar, is not a media expert. He’s an author like you. He shares his windy path to publishing and how it was the connections that helped him establish his name in the crime fiction community and secure national media coverage for his books.

Ed didn’t have a PR background or a huge budget to execute his promotion campaign. Instead, he focused on nurturing relationships and cultivating a community.

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